About the Brand
A traveler and dreamer, Aurélie Bidermann has created jewelry that resembles her for over ten years, full of fantasy and poetry, inspired by her travels in India, Brazil and Japan and nurtured by her taste for art. Thus, her dreams take us around the world and through time, from the Mayan temples in Middle West, to the antiquity of the seventies. East and West, past and present, and even flexibility and rigidity meet for a successful marriage of cultures and materials. Necklaces, bracelets, rings and earrings are the result of sophisticated or traditional techniques: enamel and medieval beads, hand-braiding, hammering or carving of the precious metal.
Born in the heart of the 16th arrondissement of Paris to parents with a passion for collecting art and travelling from her early age, Aurélie Bidermann navigates between Parisian elegance and the rich cultures of South America. With the memory of the emerald green forests from the jungles of Latin America, the sensuality of the Pacific Islands, the bright colors of unknown flowers or the cobalt blue of the ocean as far as the eye can see, Aurélie Bidermann designs lines filled with exhilaration. Firstly there are cotton threads, colored stones, silhouettes of elephants and dragonfly pearls. Then the love of beauty leads to the creation of a true collection of high fashion and fine jewelry. Always in a playful spirit, her collections are heavily loaded with stacks of bracelets and rings, the equations of colors and mixed materials.
Autumn/Winter 2016-17 Collection
Happiness, spontaneity and freedom are the master words of Aurélie Bidermann this summer. The designer reinterprets her iconic braided bracelets by providing a touch of fun. She plays on volumes and brings color and lightness to her jewelry: femininity is pushed to the limit. Inspired by her travels, Aurélie Bidermann designs ethnic pieces with evocative names: Copacabana, Do Brasil, Takayama and Maya. It also revisits her iconic collections like Clover and Blé. A prolific creator, she develops a golden jewelry line in 18K gold and precious stones, with models like the Chivor or the Telemaque, with a decidedly bohemian spirit.