Founded by Vanissa Antonius, the NEOUS brand was created in 2016. Influenced by architect Ludwig Mies van der Rohe and his "Less is more" philosophy, the brand offers minimalist footwear that is made in Italy and designed to fit into the fast-paced lifestyle of modern women today. With a focus on functional fashion that is refined, thoughtful and elegant, Vanissa Antonius comes up with designs where purity takes on an architectural feel. Gain height without getting dizzy. Dare to mix materials for a simultaneously chic and graphic look. And reinvent classic shades to make them unique. In short: create an element of surprise with an apparent simplicity that exudes supreme sophistication through a clever eye for detail.
Born and raised in Sydney, Australia to Egyptian parents, Vanissa Antonius first studied art history at the College of Fine Arts in Sydney before beginning her fashion career at Harper's Bazaar Australia. In 2010, she moved to London, where she continued to learn at Harper's Bazaar UK. There, she developed her knowledge of the market and honed her style, which allowed her to become an independent stylist and consultant just a few years later. She collaborated in particular with Vogue Italy and Vogue US. At the same time, her love for design continued to grow, and in 2016 she came up with NEOUS, a luxury shoe brand that aims to be affordable, combining art, fashion and design.