There is something very pragmatic in Victoria Beckham's Fall/Winter 2017-18 collection. This season, more than ever, she seems to have chosen to design for active women, who strive to maintain a work-life balance. Almost ten years after the Victoria Beckham brand debuts, the bodycon dresses of the first collections have been superseded by more relaxed, more daring but no less chic silhouettes. Accessories also illustrate this evolution: the Half Moon Box handbag is a sober and everyday shoulderbag, large enough to hold all the essentials of a working girl without ever weighing down the silhouette. Functional and elegant styles.
In 2008, Victoria Beckham launched her eponymous brand. At the time, the label’s aesthetics reflected the designer’s style, mostly bodycon dresses and pencil skirts. But as she matures, the fashion designer is slowly evolving towards a more pragmatic style, closer to the lives of modern women…and it’s a success. Three years after its debuts, the brand diversified its offer with shoes, handbags and sunglasses. The same year, the label launched its Victoria, Victoria Beckham line, and then won the "Brand of the Year" Award at the British Fashion Awards, outrunning designers such as Stella McCartney, Tom Ford or Burberry. Since then, Victoria Beckham continues to present her collections every season at New York Fashion Week, where she has now become one of the designers to follow.
Victoria Beckham first became famous as a singer of The Spice Girls. After acting as the face of a number of major brands such as Roberto Cavalli and Dolce & Gabbana, in 2004, the wife of soccer player David Beckham designed a line of jeans called VB Rocks for Rock and Republic. Two years later, the former singer created her own denim brand under the name dvb Style. Victoria Beckham launched her eponymous brand in 2008 after being mentored by the designer Roland Mouret.