COACH a recognizable signature among a thousand
Legendary design Launched in the 2000s, the Signature monogram quickly came to represent the Coach brand.
A journey into the past It’s been off the market for a few seasons but made a big comeback in March, when it featured on a number of the brand’s iconic pieces.
An on-trend look The logo is more on trend now than it has ever been. The key to great style, wear it the way you wish.
Reed Krakoff, artistic director of the Coach brand, launched the Signature collection in 2001. The American brand, had, until then, been known for its low-key, functional design, suddenly became the on-trend leader of logomania in leather goods. Soon, the intertwined double « C » was everywhere. On a two-tone jacquard, it fuelled the success of the brand with fashion fans everywhere.

In recent years, the monogram was not very present, but it made a huge comeback under Stuart Vevers. For the holiday season, the British designer brings the print to the fore on the Riley, Parker, Charlie Carryall… almost all of the bags in the collection come in the instantly recognisable Double C print. The versatile monogram is chic, sporty, classic and retro, and will add a unique touch to your style. Which one will you choose?
Find your Signature
“We are always working
on developing new products
and expanding our vision of the brand.”
- Mansur Gavriel